HOW TO ADD VALUE TO WHAT YOU DO
Value (a fair return in goods, services, or money for something exchanged) is what will keep you outstanding in today’s competitive world. As Jim Rohn once said “We get paid for bringing value to the marketplace”. Therefore, the more value you add, the more profit you get, being it business, job, or craft. Once I learned about this I have kept on increasing more value to myself (personal development) and to my business. And it pays me off big time.
In customer service, for example, it is always important to out-think rather than outspend the competition. One of the best ways to do this is to add value to the experience you create for your customers without spending too much in the process.
In customer service, for example, it is always important to out-think rather than outspend the competition. One of the best ways to do this is to add value to the experience you create for your customers without spending too much in the process.
Related: 7 Keys to Excellent Customer Service
Value can be added by following 5 simple principles:
1. More.
This is about quantity; it means giving your customers more of what they want especially if it doesn’t cost too much to provide it. For example, I love salads, and every morning, on the way to my office I usually pass by a certain super market at Oysterbay Shopping center for to buy my salad. One of the reasons that kept me going the same place is due to their royalty card system that if you purchase 9 bowls of salads the 10th one you get it for free.
In personal life, how do you package yourself? Your mind, spirit and body. Les Brown says “Dress Like a Prospect not like a Suspect“. You can simply add value by keep on improving on the quality of products or services your offer.
2. Better.
This is about quality; you can create the perception of better quality in your business through aesthetics or appearances. If you are owning a shop or restaurant, for example, how do your employees appear (in terms of their uniforms) how do you package your products? I like the way Apple Computers are packaged, even if they seems expensive but once you see that box you have the feelings that the product inside is worthy your money.In personal life, how do you package yourself? Your mind, spirit and body. Les Brown says “Dress Like a Prospect not like a Suspect“. You can simply add value by keep on improving on the quality of products or services your offer.
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